BUT (University technology degree)
Specialisation Techniques de commercialisation
Formation initiale
Contrat de professionnalisation
Formation en apprentissage
Formation continue
French
Information
Présentation
Admission
Capacity
Available Places
0
Programme
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE3.1 - Marketing : Construire les actions marketing | 7 | Semestre 1 | 19 | 81 | 15 | ||||||
| UE4.1 - Marketing : Conduire les actions marketing | 6 | Semestre 2 | 2.5 | 26.5 | 13 | ||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE3.2 - Vente : Vendre une offre commerciale | 7 | Semestre 1 | 6 | 45.5 | 25 | ||||||
| UE4.2 - Vente : Vendre une offre commerciale | 6 | Semestre 2 | 2 | 9.5 | 25 | ||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE3.3 - Communication commerciale : Communiquer l'offre commerciale | 8 | Semestre 1 | 13 | 45 | 20 | ||||||
| UE4.3 - Communication commerciale : Communiquer l'offre commerciale | 6 | Semestre 2 | 2 | 12 | 22.5 | ||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE3.4 - Management : Manager une équipe commerciale sur un espace de vente | 4 | Semestre 1 | 2 | 29.5 | 8 | ||||||
| UE4.4 - Management : Manager une équipe commerciale sur un espace de vente | 6 | Semestre 2 | 0.5 | 19.5 | 18.5 | ||||||
| Subjects | ECTS | Semester | Lecture | directed study | practical class | Lecture/directed study | Lecture/practical class | directed study/practical class | distance-learning course | Project | Supervised studies |
|---|---|---|---|---|---|---|---|---|---|---|---|
| UE3.5 - Retail marketing : Piloter un espace de vente | 4 | Semestre 1 | 2 | 29.5 | 7.5 | ||||||
| UE4.5 - Retail marketing : Piloter un espace de vente | 6 | Semestre 2 | 0.5 | 39.5 | 13.5 | ||||||
Contact
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Caroline RICHÉ
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